Key to our work is our methodology, developed in our 15+ years of analysing and forecasting the sector

We look at both 'bottom-up' and 'top-down' elements in our analysis

In the bottom-up analysis, key elements include our detailed understanding of what is actually built, available and planned in each market. We gain and verify such data not just from providers but by speaking to players in construction, M&E, telecoms, property, power and others

For the top-down analysis, we can provide detailed assessments of regional comparisons, sanity checks on growth, and links between development of data centres and Internet infrastructure and other factors such as economic growth, IT usage and hyperscaler presence

A detailed methodology is available on request